How do I get prospects to respond to my email?
The first suggestion I have on how to get prospects to respond to your email is to buy Kendra Lee’s book The Sales Magnet; how to get more customers without cold calling.
Why? Because it is all about creating a strategy PLUS I like the idea of using email to attract potential customers to me.
Here are the quick tips – but remember the UpYourTeleSales.com motto “just because it’s simple doesn’t make it easy” as we go through them!
#1 – they are probably seeing it on their smart phone: who it’s from, the subject line, and the first sentence are all you have when they decide to delete or open.
#2 – one topic per message; your goal is to get them to call you or email you NOT give them a commercial about EVERYTHING you.
#3 – most of us scan down HOPING to be able to delete things out of our inbox.
That preference is only overcome if your message meets Jill Konrath’s SNAP principal: Simple – iNvaluable – Aligned – Priority
#4 – tell them exactly what you want them to do: hit reply and what? Click and register? What simple action do you want them to take?
Try those four tips and see your response rates go up!
Effective Communication – it’s your responsibility.
To boost your communication effectiveness, download the UpYourTeleSales.com 11 Communication Effectiveness Tips http://www.upyourtelesales.com/tips