Inside Sales tends to be measured in minutes. 480 minutes is an 8 hour day

dreamstimefree_112269 120 minutes is 25% phone time
158 minutes makes your talk time 33%
192 minutes brings it to 40% customer contact

What if you measure the reverse?

25% phone time makes 360 minutes or 6 hours to do other things
33% talk time gives you 5 hours, 22 minutes for “doing” stuff
40% customer contact leaves 4 hours, 48 minutes

When you are measured in minutes – make sure YOU are measuring in minutes as well.